Building Authentic, Relevant Brands: A Deep Dive with Keenan Beasley

In this deep dive, Keenan Beasley speaks about building brands to be authentic and relevant to consumers and the value of narrowing down the product benefits your brand has to consumers. Additionally, he shares the best practices your business should adopt to get funded.

Keenan is a business powerhouse! Before entering the entrepreneur space, Keenan served as Vice President of Marketing at L’Oreal, Associate Director of Reckitt Benckiser, and Brand Manager at Proctor & Gamble.

He currently serves as the CEO of Supply Factory Brands, President of Venture Noire (a non-profit), CEO of Kukua Corp, a global cannabis business and Infinite Looks, a textured hair care company, and is the co-founder of BLKBOX, a creative agency in New York City, whose multinational clients include Samsung and Diageo.

If you ever wanted to poke the brain of a multi-faceted businessman, this is the episode for you.